{"id":3859,"date":"2026-06-11T17:27:37","date_gmt":"2026-06-11T15:27:37","guid":{"rendered":"https:\/\/str-hcrecruitment.nl\/vacatures\/commercial-director\/"},"modified":"2026-06-11T17:27:37","modified_gmt":"2026-06-11T15:27:37","slug":"commercial-director","status":"publish","type":"vacatures","link":"https:\/\/str-hcrecruitment.nl\/en\/vacatures\/commercial-director\/","title":{"rendered":"Commercial Director"},"content":{"rendered":"<p>Our customer&#8217;s system will be CE certified in early 2026. To ensure a successful market launch, preparations for concrete pilots with hospitals and collaborations with distributors and strategists are underway. In the run-up to the market launch, further developing and refining the commercial strategy is also an important priority. Ultimately, the goal is to successfully bring the product to market through small-scale direct sales combined with larger sales through (strategic) distributors. The Commercial Director plays a key role in achieving these goals.    <\/p>\n<p>Key tasks and responsibilities<\/p>\n<p>\u2022 Developing various sales channels for the system<br \/>\n\u2022 Setting up and implementing an international (distributor\/strategic) sales strategy and local (direct) sales strategy<br \/>\n\u2022 Driving direct sales execution in the Benelux: from scrubbing in for demos, building relationships and trust in the company and product, to negotiating procurement contracts<br \/>\n\u2022 Establishing distribution agreements with distributors and strategists in other OECD countries<br \/>\n\u2022 Performing competitor analysis<br \/>\n\u2022 Establishing collaborations with KOLs in leading healthcare institutions and orthopedic\/trauma associations<br \/>\n\u2022 Developing and continuously updating the commercial strategy (proposition, target market, revenue model, pricing strategy, marketing campaigns, etc.) for the system in the market<br \/>\n\u2022 Establishing a professional sales and marketing organization<br \/>\n\u2022 Acting as an entrepreneur, translating sales strategies into actionable plans with flawless execution<\/p>\n<p>Required experience<\/p>\n<p>\u2022 Track record of taking a Class II medical device from 0 to 1 in the European market. Experience managing hybrid sales models (Direct + Distributor)<br \/>\n\u2022 Experience in an orthopedic or trauma commercial\/sales role<br \/>\n\u2022 Skilled in both abstract (strategic) thinking and concrete action (customer visits, relationship building, concluding contracts)<br \/>\n\u2022 Strong commercial drive and experience<br \/>\n\u2022 Experience working at both a large corporation and a startup is an advantage. Able to make independent decisions in the absence of structure\/uncertainty<br \/>\n\u2022 Strong organizational and strategic planning skills<br \/>\n\u2022 Proficient in building professional relationships with customers and partners<br \/>\n\u2022 Experience coaching\/training BD professionals and sales staff  <\/p>\n","protected":false},"excerpt":{"rendered":"<p>For our customer, an orthopedic startup, we are searching for a driven and entrepreneurial sales professional! Interested?  Please apply!<\/p>\n","protected":false},"featured_media":0,"parent":0,"menu_order":0,"template":"","format":"standard","meta":[],"healthcare-industry":[158,157],"healthcare":[],"class_list":["post-3859","vacatures","type-vacatures","status-publish","format-standard","hentry","healthcare-industry-commercial","healthcare-industry-medical-devices"],"_links":{"self":[{"href":"https:\/\/str-hcrecruitment.nl\/en\/wp-json\/wp\/v2\/vacatures\/3859","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/str-hcrecruitment.nl\/en\/wp-json\/wp\/v2\/vacatures"}],"about":[{"href":"https:\/\/str-hcrecruitment.nl\/en\/wp-json\/wp\/v2\/types\/vacatures"}],"wp:attachment":[{"href":"https:\/\/str-hcrecruitment.nl\/en\/wp-json\/wp\/v2\/media?parent=3859"}],"wp:term":[{"taxonomy":"healthcare-industry","embeddable":true,"href":"https:\/\/str-hcrecruitment.nl\/en\/wp-json\/wp\/v2\/healthcare-industry?post=3859"},{"taxonomy":"healthcare","embeddable":true,"href":"https:\/\/str-hcrecruitment.nl\/en\/wp-json\/wp\/v2\/healthcare?post=3859"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}